Wild Africa Cream Video
VIDEOGRAPHY
About the project
The Brief
Create a video that would showcase the Wild Africa Cream bottle, emphasising the unique label design that vividly depicts Africa and the wild. The video must capture the essence of Africa, incorporating elements like traditional African drums to enhance the cultural feel of the product and make the visual experience more immersive and authentic.
The Solution
The shoot focused on close-up shots of the label, carefully capturing its intricate design and rich colors. We incorporated rhythmic African drumming as the soundtrack, synchronised with the visuals to create a strong connection to the continent’s vibrant culture. The combination of visual and auditory elements was designed to evoke the spirit of Africa and make the product stand out.
Involvement
The final video was crafted to be versatile for various platforms, with a focus on social media and online marketing campaigns. The video successfully captured the essence of Africa, making the Wild Africa Cream bottle not just a product, but a symbol of cultural pride and heritage.
Click the play button to watch.