Jaguar i-Pace Video
VIDEOGRAPHY
About the project
The Brief
Wiele2Wiele (W2W) approached us to create a feature video for the Jaguar i-Pace. The goal was to showcase the car's design and performance through a combination of close-up shots and dynamic driving scenes. Additionally, GetWorth, a sponsor of the project, needed to be included using a push-back L-shape graphic, ensuring they received proper exposure within the video. The challenge was to highlight both the elegance of the vehicle and the stunning landscapes, while subtly incorporating the sponsor’s branding.
The Solution
We planned a visually engaging shoot, beginning with detailed close-ups of the Jaguar i-Pace to emphasise its sleek design. Following this, we captured action shots of the car driving through picturesque landscapes, showcasing both its performance and the beautiful surroundings. For GetWorth's inclusion, we integrated the L-shape push-back graphic, ensuring it appeared organically without detracting from the visual flow of the video. The combination of various angles and smooth transitions created a polished final product that met both Wiele2Wiele’s and the sponsor’s requirements.
Involvement
Throughout the shoot, we coordinated with W2W to ensure the Jaguar i-Pace was presented at its best, highlighting its premium features. The collaboration with GetWorth ensured their brand was properly represented within the video using the graphic overlay. Our team managed all aspects of production, from filming to editing, resulting in a dynamic and stylish video that showcased both the vehicle and its stunning backdrop.
Click the play button to watch.
